Kuala Lumpur, Malaysia & Phuket, Thailand – 6 June 2025 – Phuket-based Intermedika Consulting (Intermedika) has entered into a consulting and advisory agreement with one of Malaysia’s top property developers, UEM Sunrise Berhad (UEM Sunrise), to integrate sports, wellness and other innovative lifestyle components into the latter’s masterplan in Iskandar Puteri, the country’s southern region.
A Vision for Holistic Growth and International Excellence
Intermedika Consulting is proud to announce its role in planning and crafting an in-depth business strategy to boost the development potential of UEM Sunrise Estuari Sports Centre’s (ESC) by further enhancing the wellness initiative in Iskandar Puteri. This collaboration aims to integrate wellness-driven programming, enhance stakeholder engagement, and position ESC as a leading sports and wellness destination in Malaysia.
InterMedika Consulting will provide a comprehensive transition strategy, ensuring operational sustainability and profitability while enhancing ESC’s position as a premier sports & wellness hub. A key component of this initiative is the enhancement of sports academies through partnerships with local & internationally recognized organizations for tennis and swimming, providing world-class coaching and development opportunities.
Expanding Wellness & Community Engagement
UEM Sunrise’s broader vision for Estuari Sports Centre is to establish the sports centre as a focal point for active and holistic living within Iskandar Puteri, focusing on:
- Global wellness partnerships & collaborations to enhance member experiences.
- Community-focused engagement to promote active lifestyles.
- Wellness-driven events that reinforce Iskandar Malaysia’s commitment to health and well-being.
Comprehensive Consultancy Services
Intermedika Consulting will provide expert guidance in:
- Business evaluation, financial restructuring, and brand repositioning.
- Membership restructuring and strategic expansion.
- Operational enhancements for sports academies, F&B, and retail offerings.
- Human resources strategy, employee engagement, and training development.
- Stakeholder communications and long-term growth planning.
Leadership Vision
Edgar A. Toral Hernandez, Managing Director of InterMedika Consulting, added:
“This collaboration represents a commitment to delivering innovative, wellness-driven solutions that elevate both the center and the broader region. By integrating global sports academies, wellness programs, and international events, we aim to create a thriving ecosystem that fosters health, engagement, and sustainability.”
For media inquiries or partnership opportunities, please contact:
InterMedika Consulting: info@intermedikaconsulting.com
